Meet the PMFW team.


Peter Maude – Managing Director

Peter has over 40 years in the wine business  (formally in banking) and has an excellent palette. Peter has extensive wine knowledge, and he is passionate about quality wine and will help you find the very best. Peter offers top-notch wine and tasting advice. He has an ongoing relationship with French Vignerons (winemakers) to ensure ongoing NZ access to the best of fine French wines. Peter also supports Burgundy as a wine region, one of many helping secure their UNESCO World Heritage status (Mécene Grand Cru – Climats du Vignoble Patrimoine Mondial). Peter also has been awarded as an honorary Burgundy Wine Baron.

Jo Charvill - General Manager

– Office Management/Sales

Jo has been with Peter Maude Fine Wines for more than 12 years, Initially setting up computerised systems and fine tuning the En Primeur logistics of the business.  With a background in Marketing (Dip.Sales & Marketing) and previous experience with small business accounting and operations, she aspires to making your experience easy and enjoyable.  


Jo has also tasted a wide range of French wines over the years (someone has to do it!), has travelled to France and with a good understanding of the terroir, she is able to provide in-depth and well considered purchasing advice.

James Kirkwood – Wine Expert

James has worked at Peter Maude Fine Wines for 20 years and has an excellent palate and extensive wine knowledge. Now based in Nelson, James puts together the offers for our En-Primeur and Landed campaigns. James can also customize your order based on his extensive knowledge and experience.

Katharine Maude - Marketing Manager

Accounts - Sales - Events - Logistics 

Katharine brings wine-knowledge from growing up in a wine-importing family plus benefiting from a WSET Level 3 wine education. This foundation is enhanced by a double degree in arts and fine-arts & a diploma in graphic design, as well as a background in the business and retail sectors. 

Katharine thoroughly enjoys connecting you to the fine wines you love, and she takes pride in ensuring you a great customer experience at PMFW.

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